Cashflow Challenges? What to do Over the Next 30 Days 

Struggling with irregular cashflow can distract you from growing your business and leave you scrambling for working capital. In most cases, the root cause is a lack of rigorous credit control and an ad hoc approach to chasing overdue invoices. Follow this detailed 30-day action plan to transform your receivables process, recover hidden cash, and build a sustainable system going forward. 

Days 1–7: Audit, Prioritise and Plan 

  1. Pull a comprehensive aged receivables report from your accounting software. 
  1. Categorise overdue invoices into 30-, 60-, and 90-day buckets, then sort by value. 
  1. Identify your top 10 largest outstanding balances—focus your early efforts here. 
  1. Gather customer details: payment terms, key contacts, prior communication notes. 
  1. Map out your ideal credit-control workflow, defining reminder intervals and escalation steps. 

Why it matters: Without a clear picture of what’s owed—and by whom—you’re shooting in the dark. This audit sets the foundation for every follow-up conversation. 

Days 8–14: Re-engage Your Customers 

  1. Send a friendly, branded email reminder for every invoice over 30 days past due. 
  1. Personally call your top five delinquent accounts, tone them as “quick checks” rather than aggressive demands. 
  1. Offer to resend missing invoices, provide alternative payment links, or split large sums into instalments. 
  1. Record every touchpoint—email, call, voicemail, in a shared tracker to keep colleagues aligned. 
  1. Adjust your messaging based on customer history: seasoned clients may just need a nudge; new accounts might require additional reassurance. 

Why it matters: A human voice cuts through inbox clutter. Early, personal engagement often leads to same-day payments. 

Days 15–21: Escalate Strategically 

  1. Issue formal reminder letters on company letterhead for invoices 60+ days overdue. 
  1. Reiterate your payment terms, including any late-payment fees or interest charges (even if you later waive them). 
  1. Propose structured payment plans to customers under genuine financial stress, setting clear instalment dates. 
  1. Temporarily adjust credit limits or move repeat late-payers onto prepayment or deposit models. 
  1. Prepare a shortlist of invoices for potential handoff to a collection agency if there’s no response by day 30. 

Why it matters: Clear escalation demonstrates you take credit control seriously, protecting cashflow without burning bridges. 

Days 22–30: Review, Refine and Automate 

  1. Tally up payments received against your initial aged report and measure your recovery rate. 
  1. Follow up on any agreed payment plans—confirm instalments and update your tracker. 
  1. Identify bottlenecks in your process: Are reminder intervals too far apart? Do you need more phone calls? 
  1. Automate routine reminders using Xero, QuickBooks, Sage, or a dedicated credit-control tool. 
  1. Schedule a monthly credit-control review on your calendar to repeat this cycle every 30 days. 

Why it matters: Automation and regular reviews turn this 30-day sprint into a continuous, low-effort process, keeping cashflow healthy with minimal firefighting. 

Beyond Day 30: Building Long-Term Resilience 

  • Integrate your credit-control data with rolling cashflow forecasts to spot funding gaps early. 
  • Use tools such as CreditSafe or Debtor Watch to monitor major clients’ credit profiles and adjust limits proactively. 
  • Explore credit insurance to safeguard against large client defaults. 
  • Train your team with half-day workshops on your chosen accounting tools and credit-control best practices. 

Real-World Impact 

One local business came to us saddled with an antiquated spreadsheet process. Multiple invoices had slipped through the cracks for months. By applying this 30-day framework, we uncovered and recovered nearly £30,000 they didn’t even realise was owed. That extra cash funded their next growth initiative, and spared them a credit crunch. 

Why Partner with Us? 

As your Sussex-based bookkeeping and back-office partner, we don’t just record transactions, we own your credit control. Our service includes: 

  • Automated aged-receivables monitoring and tailored escalation workflows 
  • Personalised follow-up calls and customer-friendly payment-plan negotiations 
  • Integration with Xero, QuickBooks, and Sage for seamless reminders 
  • Debtor Watch and CreditSafe subscriptions for real-time risk insights 
  • Credit insurance broking to protect your biggest exposures 

Let us turn your 30-day sprint into a self-sustaining engine that keeps cash flowing and frees you to focus on growth. Ready to reclaim your time, and your money? Let’s talk. 

Innovative bookkeeping, credit control, payroll and back-office support for growing businesses across Worthing, Sussex and the UK.